“Wasting their time and delivering a deterrence message could change their perspective on what they’re doing.”Project Intercept was started in 2012 by two Microsoft employees after seeing a documentary about sex trafficking, .“I thought we should be able to use the things that we work with every day to help,” says Greg, a senior product manager at Microsoft, who asked not to disclose his last name to avoid recriminations from people involved in the sex trade.
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Those working with the new tools hope the software can help with that problem, too, by allowing groups to test different messages and approaches at large scale, and gauge which are most effective.
“The hope is to get this activity down and protect a lot of people,” says Beiser.
In any event, here they are in detail: Remarkably, the women-contacting-women curve in the upper left is close in shape to the men-contacting-women one in the upper right.
And the two charts in the lower row, showing men-to-men and women-to-men, respectively, also share a similar curve.
The chatbot, tested recently in Seattle, Atlanta, and Washington, lurks behind fake online ads for sex posted by nonprofits working to combat human trafficking, and responds to text messages sent to the number listed.